The
Strategic Research Institute continues its tradition of
delivering information rich, solutions-based conferences
on cutting edge, business critical issues and innovations
for our investment and business communities with our newest
offering: The 2006 Enterprise Software Investment Forum.
Ten
years have passed and change has been the constant since
the start of the dotcom boom and bust rollercoaster. Disruptive
technologies, new revenue models, and upstart companies
have emerged that are changing the shape of the landscape
and bringing with them both opportunities and uncertainty
for those trying to stay ahead of the technology curve.
These changes and challenges have evolved from interrelated
innovations in both software technology and delivery/revenue
models. Middleware interoperability and Web Services innovations
have allowed for business services to be delivered in
a distributed fashion via the web, making way for Web
2.0, Social Software, OnDemand Software, and Software
as a Service (SAAS). Employees and application users,
now more tech savvy and experienced internet consumers,
are demanding a higher level of service, functionality,
usability, and economy. And, Linux and Open Source, once
the purview of outcast revolutionaries, has entered mainstream
corporate environments as agile and extensible architectural
and application platforms and development processes.
These
technology and human factors have made apparent the window
of opportunity for aspiring entrepreneurs and, in turn,
helped to spur new models of revenue generation through
subscriptions, support services, online advertising, consultation,
and customization of software functionality. And, companies,
both well-established and those just over a decade in
operation, have risen, taking up the mantle to challenge
the reign of the traditional enterprise software providers
or to partner with them. Understanding the opportunities
and the pitfalls in this arena could be the difference
in grabbing this financially the enterprise technology
brass ring or missing the boat.